TY  - BOOK
AU  -  Ramaswamy, Venkat
AU  - Gouillart, Francis, jt. auth.
TI  - Power of co-creation : build it with them to boost growth, productivity, and profits
SN  - 9781451623543
U1  - 658.40714 RAM-V 
PY  - 2010///
CY  - NY
PB  - Free Press
KW  - ﾠ
KW  - Interorganizational relations ﾠ
KW  - Business networks ﾠ
KW  - Creative ability in business ﾠ
ER  -