Sachs, Jonah <br/><br/>
Winning the story wars : why those who tell-and live-the best stories will rule the future / 
Jonah Sachs 
 - India  Harvard Business Review Press  2012 
 - 264 p. 
<br/><br/><label>ISBN: </label>9781422143568 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social media<br/>Social mediaﾠ<br/>Storytelling--Psychological aspectsﾠ<br/>Marketing--Social aspectsﾠ
<br/><br/><label>Dewey Class. No.: </label>658.802 SAC-J