TY - BOOK AU - Stephenson, David TI - Big data demystified SN - 9789353063658 U1 - 005.7 STE-D PY - 2018/// CY - India PB - Pearson Education KW - Big Data KW - Industrial management--Data processing KW - Data Mining KW - Business enterprises--Data processing KW - Industrial management N1 - Part 1 Big data demystified 1 1 the story of big data 3 2 Artificial intelligence, machine learning and big data 21 3 Why is big data useful? 33 4 Use cases for (big) data analytics 47 5 Understanding the big data ecosystem 65 Part 2 Making the big data ecosystem work for your organization 81 6 How big data can help guide your strategy 83 7 Forming your strategy for big data and data science 101 8 Implementing data science analytics, algorithms and machine learning 121 Contents VIII 9 Choosing your technologies 145 10 Building your team 159 11 Governance and legal compliance 179 12 Launching the ship – successful deployment in the organization 191 ER -