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The life of Y : engaging millennials as employees and consumers / Debashish Sengupta.

By: Material type: TextTextPublication details: India Sage 2018Description: 284 pISBN:
  • 9789386602749 (print (pb))
Subject(s): Additional physical formats: Online version:: Life of YDDC classification:
  • 305.20954 SEN-D 23
LOC classification:
  • HQ799.8.I53 S46 2017
Contents:
Foreword -- Preface -- Acknowlegements -- The misunderstood generation! -- Understanding millennials -- Emotional and social wellness paradox -- Material wellness paradox -- Physiological wellness paradox -- Paradoxical life and happiness reversal -- The new rule of engagement -- Engaging millennials at the workplace -- Engaging millennials at the marketplace -- Engaging millennials in the society -- Corporate leadership and the future of millennial engagement -- References.
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Holdings
Item type Current library Collection Shelving location Call number Status Date due Barcode Item holds
Books Books BITS Pilani Hyderabad 300 General Stack (For lending) 305.20954 SEN-D (Browse shelf(Opens below)) Available 35236
Total holds: 0

Includes bibliographical references.

Foreword -- Preface -- Acknowlegements -- The misunderstood generation! -- Understanding millennials -- Emotional and social wellness paradox -- Material wellness paradox -- Physiological wellness paradox -- Paradoxical life and happiness reversal -- The new rule of engagement -- Engaging millennials at the workplace -- Engaging millennials at the marketplace -- Engaging millennials in the society -- Corporate leadership and the future of millennial engagement -- References.

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