| 000 | 00591pam a2200193a 44500 | ||
|---|---|---|---|
| 999 |
_c12773 _d12773 |
||
| 008 | 150502b2006 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781403984906 | ||
| 040 |
_cBITS Pilani Hyderabad _aBITS Pilani Hyderabad |
||
| 041 | _aENG | ||
| 082 | _a658.827 ADA-A | ||
| 100 | _aAdamson, Allen P. | ||
| 245 |
_aBrand simple : how the best brands keep it simple and succeed / _cAllen P. Adamson |
||
| 260 |
_aNew York _bPalgrave Macmillan _c2006 |
||
| 300 | _a230 p. | ||
| 650 | _aBranding (Marketing) | ||
| 650 | _aBrand name products--Planningļ¾ | ||
| 907 | _a658.827 ADA-A | ||
| 942 | _2ddc | ||