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1.
Brand challenge : adapting branding to sectorial imperatives / edited by Kartikeya Kompella. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page 2015
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 KOM-K.

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2.
Definitive book of branding / edited by Kartikeya Kompella by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Sage Publications 2014
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 KOM-K.

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Pages
An institution deemed to be a University Estd. Vide Sec.3 of the UGC
Act,1956 under notification # F.12-23/63.U-2 of Jun 18,1964
© 2015 BITS-Library, BITS-Hyderabad, India.