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	1.	Tata : the evolution of a corporate brand / Morgen Witzel by Witzel, Morgen Material type: Text; Format: print ; Literary form: Not fiction Language: ENG Publication details: India Penguin Books India Pvt. Ltd. 2010 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 659.2 WIT-M. Add to cart (remove)
	2.	Brand challenge : adapting branding to sectorial imperatives / edited by Kartikeya Kompella. by Kompella, Kartikeya Kompella, Kartikeya Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2015 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 KOM-K. Add to cart (remove)
	3.	Aaker on branding : 20 principles that drive success / David Aaker by Aaker, David Material type: Text; Literary form: Not fiction Publication details: India Sage Publications 2015 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 AAK-D. Add to cart (remove)
	4.	Create a kick ass brand : give your business a world famous identity / David Tyreman by Tyreman, David Material type: Text; Literary form: Not fiction Publication details: India Jaico Publishing House 2017 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 TYR-D. Add to cart (remove)
	5.	Crushing it : how great entrepreneurs build their business and influence- and how can, too / Gary Vaynerchuk by Vaynerchuk, Gary Material type: Text; Literary form: Not fiction Publication details: New York Harper Business 2018 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.872 VAY-G. Add to cart (remove)
	6.	Obsessed : building a brand people love from day one / Emily Heyward Material type: Text; Literary form: Not fiction Publication details: India Penguin Books 2020 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 HEY-E. Add to cart (remove)
	7.	Advances in Creativity, Innovation, Entrepreneurship and Communication of Design : Proceedings of the AHFE 2021 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, July 25-29, 2021, USA by Evangelos Markopoulos, Ravindra S. Goonetilleke, Amic G. Ho, Yan Luximon Material type: Text; Format: print Language: English Publication details: Cham Springer 2021 Online access: Click here to access online Availability: Items available for loan: BITS Pilani Hyderabad (1). Add to cart (remove)
	8.	Innovation secrets of Steve Jobsinsanely different : principles for breakthrough success by Carmine Gallo. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York, N.Y. McGraw-Hill Education, 2014 Online access: Click here to access online Availability: Items available for loan: BITS Pilani Hyderabad (1). Add to cart (remove)

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